How’s that for a promise?This is not a faq and it’s not the blogging bible and it’s incomplete and you may very well already realize everything that’s in here. But my guess is that you and your team haven’t focused all your energy and all your efforts on maximizing along some of these principles. That’s why I wrote them down.
We start with three basic assumptions and then follow up with a handful of rules that seem to apply to most of what’s going on online.This is part of the Incomplete series of ebooks that tries to identify just a few important (and overlooked) ideas and sell you hard on putting them to work for you.
I believe that your problem (if you have a problem) isn’t that you don’t have enough data. You have too much data! You don’t need a longer book or more time with a talented consultant. What you need is the certainty of knowing that you ought to do something (one thing); then you need the will to do it.
